Rouge in Love is a type of lipstick by
Lancome cosmetics. Rouge in Love is a long wearing lipstick that wears for six
hours. It’s a comfortable to wear with it being light weight feeling like you
don’t have anything on. The long wear color is made up of polymers. The lipstick is medium coverage to full
coverage. The oil concentrated deposits make a long lasting shine. Rouge in
Love is categorized in three moods: Jolis Matins, Boudoir time, and Tonight is
my Night.
The slogan for Rouge in Love lipstick
that I’m proposing is “Stay in Love”.
The reason for choosing the slogan is because it’s in a long lasting
lipstick and the product is called Love, Stay in the lipstick is what it’s referring
to. The advertisement will be a commercial
and also featuring a print ad for a magazine. The advertisement will a sexy
women applying the lipstick to her lips and ending with kissing a good looking
guy. The print ad will feature the woman and man “In love” either kissing or
being close with a shot of the lipstick on her lips. The advertisement will
feature a specific shade of color as well.
This will be a playful and sexy ad campaign.
No comments:
Post a Comment